Khan Market v/s Salman Khan: The battle begins


Superstar Salman Khan got into a fresh legal trouble. The very old Khan Market Traders Association is planning to sue actor Salman Khan over the name of his new online shopping platform — khanmarketonline.com.
On his 50th birthday, while talking to media Salman Khan talked about the launch of the new online portal. The online shopping portal was launched on his 50th birthday on December 27. The portal is yet to start operations but registrations began.
"A gift for my fans. Http://www.KhanMarketOnline.Com register now for a special treat. And lots more to come," he posted on Twitter and Facebook.
"We are a world-famous market. How can the actor use our market's name for his portal? If he announces discount for merchandise on his portal, customers will turn up here and ask for the same. They are bound to be confused," association president Sanjiv Mehra says.
The traders will approach Delhi high court when it reopens on January 4. The 65-year-old Khan market in New Delhi with 150 shops and 35 restaurants is the most expensive market in India from last five years. It was placed 21st on a list of costliest retail locations in the world and the most expensive in the country in a recent real estate survey.
However legally speaking, they don't have much of a case, feel lawyers. "There is no trademark infringement in this case. There must be thousands of Khan Markets in the country. It is likely to be dismissed as a frivilous litigation if and when it is filed," Sanjay Upadhyay, a Supreme Court advocate, says. But Mehra differs. "Since the name Khan Market has been with us for ages we have a right on it. In the case of Khan Chacha (an eatery), The court ruled in its favour because of its popularity," he says.
"There's a common legal remedy to protect unregistered trademarks. But because the two parties here are not competitors in the same trade and it is unlikely that their businesses will be affected, I don't see any merit of the case," Bangalore-based legal researcher and founder of Alternative Law Forum Lawrence Liang says. Social jurist advocate Ashok Agarwal dismisses it as a publicity stunt. "There is no provision in the law for such claims. This will just give publicity to both the market and the portal." Salman Khan had tweeted, "A gift for my fans... register (on the website through social media) now for a special treat. And lots more to come," on his birthday.

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